What Uncle Arnie's Gets Right About Cannabis Beverages

THC beverages have exploded in popularity. Fewer people are drinking alcohol, and infused bevvys offer a convenient, tasty way to relax and unwind. Uncle Arnie’s has emerged as a dominant brand in the category, cementing itself as a consistent best-seller.

It’s not just California dispensaries seeing Uncle Arnie’s fly off the shelves. The brand has expanded to more than a dozen states, delighting cannabis fans and quenching cottonmouth all along the way.

Why is Uncle Arnie’s crushing so hard? According to CEO Theo Terris, it isn’t rocket science.

“From day one, we’ve kept Uncle Arnie’s pretty simple: make drinks that taste great, deliver a consistent experience, keep them affordable, and build a brand people actually want to be a part of,” he said.

The brand definitely gives off a stoner-whimsy vibe: bold colors, silly mascots, and an irresistible lineup of flavors that covers every palate. From classic Iced Tea Lemonade and Strawberry Soda Pop to seasonal selections such as Smacking Apple and Watermelon Wave, the time is always right for an Uncle Arnie’s.

Not trying to get social with your THC drink? Uncle Arnie’s also offers a specially formulated sleep shot for people hoping to catch more Zzzs.

Avoiding sugar? Uncle Arnie’s Zen Green Tea is a zero-calorie delight.

The selection doesn’t stop at flavors. There’s a format for every occasion—convenient two-ounce shots, 7.5-ounce or 12-ounce cans, and eight-ounce jars. Uncle Arnie’s has also developed live resin and rosin formulations for folks who want a more full-spectrum experience (and a little extra weed essence).

The best part? Every product is less than $15 (and often cheaper—especially if you're a Passport Club member).

But even as the brand evolves, Uncle Arnie’s always keeps the main thing the main thing.

“We’ve never wanted cannabis beverages to feel intimidating or overly complicated,” Terris explained. “They should be fun, approachable, and something people are excited to share with their friends.”

Want to share some Uncle Arnie’s with your crew? Stop by your local embarc dispensary to scope out what’s chilling in the fridge.